August 28, 1998: The lead graphic promo features Neve Campbell in the forgettable and forgotten Studio 54 movie 54. I don't recall if the movie content we linked to actually used the term, or if that was just a bit of puffery to help promote the film:
which relaunched with a new design on July 14, 1998.
I printed screencaps and saved them. 20 years later, I'm scanning them
in and posting them with a little commentary under the tag #20YearsAgoOnAOLcom.]