The presentation was very informative, and provided a lot of framing around what we expect from Content Management Systems, Web Content Management, and the whole concept of "management" and Web 2.0 in general.
A few bullets that stuck out for me:
- Web 2.0 in a nutshell: It's a quest for simplicity, with an ethos of participation
- Simplicity is doing only what's necessary. At its core, Google is (or was) a single-dimensional app -- searching Web documents.
- Enterprise 2.0 (whatever that is) is about rebalancing user enablement vs. control, as well as adaptability and flexibility vs. control and standardization.
- When choosing social media applications, there's a distinction between socializing software (taking a core offering and adding social features -- blogs, wikis, etc) vs. social software (that's designed first and foremost as a social application)
- Related to that: When adding social features (such as a wiki), there's always a tradeoff between the convenience of sticking with your existing vendor's implementation vs. the capability of a standalone purpose-built app.
- Usability = Suitability to purpose ("Useability doesn't necessarily make a program more usable.")
- Only by doing scenario and task analysis (not building huge checklists of requirements), and by doing bake-offs, will you be able to determine what suits your needs.
* The next Web Content Mavens meetup will be a comparison of open source Web CMSes on February 27th, again at RFD (we were in the back room -- I hadn't been there before).
* I didn't manage to make it to the DC New Media Technology - Web 2.0 & Video 2.0 Happy Hour on Thursday. I keep saying, "Next time...."
* Also on tap is Social Matchbox DC, Monday, January 28 in McLean.
As always, check out Ross's DC Tech Events listing to see what else is going on.
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