20 Years Ago on AOL.com: July 25, 1998 -- Sports Wasn't a Good Performer

[In the late 1990s, I programmed the content for the AOL.com home page, which relaunched with a new design on July 14, 1998. I printed screencaps and saved them. 20 years later, I'm scanning them in and posting them with a little commentary.]

July 25, 1998: Another Saturday promo, with Sports in the top spot.

Clickthrough on Sports content was never that good, even considering that none of the promo clickthroughs were that great: mostly in the low, low single digits, since most pageviews came from the fact that the AOL.com home page was the default web page when you opened up the AOL client browser.